Person

Edward L. Bernays

person:edward_l_bernays Also: Edward Bernays, Edward L. Bernays

Public-relations figure described as an early practitioner of large-scale propaganda and emotional persuasion.

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Relationships

Direction Predicate Other entity Origin EP
outgoing USES fear-based persuasion Explicit 65

Claims

Edward L. Bernays USES fear-based persuasion

Jack says Bernays relied on emotion and fear rather than facts or logical persuasion.

Explicit Confidence 96% · Jack Rhysider EP 65 Details

“Instead, go for their emotions. Skip the facts and just draw on their instinctual urges and maybe even scare them.”